WAEC 2023 Tourism Essays And Objective Questions & Answers

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(i) Domestic
(ii) International


(i) Accommodation
(ii) Transportation
(iii) Attractions
(iv) Catering services
(v) Tour guide services


(i) It serves as a proof of identity and citizenship
(ii) Authorization for international travel
(iii) It allows entry into foreign countries
(iv) It facilitates visa application process
(v) It provides consular assistance and protection abroad


(i) Cultural exchange and exploration
(ii) Socialization and networking opportunities
(iii) Leisure and recreation
(iv) Escape from daily routine or stress
(v) Desire for new experiences and adventure


(i) Providing travel information and advice to clients
(ii) Booking transportation, such as flights and trains
(iii) Arranging accommodations, such as hotels and resorts
(iv) Organizing tours and activities for travelers
(v) Assisting with visa and passport application processes


(i) Accommodation services
(ii) Transportation services
(iii) Tour guiding services
(iv) Travel agency services
(v) Restaurant and catering services
(vi) Entertainment and recreational services
(vii) Information and communication services


(i) Advertising and promotion campaigns
(ii) Social media marketing
(iii) Collaborations with travel influencers and bloggers
(iv) Targeted email marketing campaigns
(v) Partnering with local businesses and tourism organizations


(i) He/she must knowledgeable about various destinations and tourist attractions
(ii) He/she must have an excellent organizational and time management skills
(iii) He must possess strong communication and interpersonal skills
(iv) Ability to handle and resolve customer issues effectively
(v) Multilingual capabilities to cater to diverse customer needs
(vi) He/she must have good negotiation and networking skills for collaborations with suppliers and vendors
(vii) Flexibility and adaptability to handle unexpected situations and changes in itineraries


(i) Insurance companies
(ii) Travel agencies
(iii) Airlines
(iv) Online insurance providers
(v) Banks and financial institutions
(vi) Tour operators


(i) Plates and bowls
(ii) Cups and mugs
(iii) Vases and flower pots
(iv) Sculptures and figurines
(v) Tiles and decorative wall pieces
(vi) Jewelry and accessories
(vii) Home decor items like lamps and candle holders

Read this; WAEC 2023 Catering Craft Practice Essays And Answers Available


Segmentation refers to the process of dividing the larger market of potential tourists into distinct groups or segments based on shared characteristics, interests, and behaviors.


Segmentation in tourism marketing refers to the process of dividing the market into distinct groups based on characteristics such as demographics, interests, and behavior to tailor marketing strategies effectively.

(i) Dividing the market based on geographical locations, such as countries, regions, or cities, to target tourists from specific areas.
(ii) Segmenting the market based on demographic factors such as age, gender, income, occupation, and education level to cater to the specific needs and preferences of different groups.
(iii) Dividing the market based on psychological and lifestyle characteristics, including interests, attitudes, values, and behavior, to target tourists with similar preferences and motivations.
(iv) Segmenting the market based on consumer behavior, such as travel patterns, frequency of travel, loyalty to specific brands, and spending habits, to tailor marketing strategies accordingly.
(v) Dividing the market based on cultural factors, including language, religion, customs, traditions, and social norms, to provide culturally relevant products and experiences.
(vi) Segmenting the market based on the purpose of travel, such as leisure, business, adventure, religious, or medical tourism, to develop specialized offerings for each segment.
(vii) Dividing the market based on travelers’ attitudes and motivations, such as seeking relaxation, adventure, luxury, or authentic cultural experiences, to create targeted marketing messages and unique experiences.

(i) Facilitating the development and promotion of small and medium enterprises (SMEs) in Nigeria.
(ii) Providing support and advisory services to SMEs in areas such as business planning, financial management, and market research.
(iii) Promoting access to finance for SMEs by facilitating partnerships with financial institutions and providing financial assistance programs.
(iv) Facilitating capacity building and training programs for SMEs to enhance their skills, productivity, and competitiveness.
(v) Supporting entrepreneurship development by promoting innovation, creativity, and entrepreneurial culture among Nigerian SMEs.
(vi) Creating a conducive business environment for SMEs through policy advocacy, regulatory reforms, and streamlining administrative processes.
(vii) Facilitating market linkages and networking opportunities for SMEs, both locally and internationally, to expand their market reach and enhance business opportunities.


(i) Security services ensure the safety and well-being of tourists by maintaining law and order, preventing crimes, and addressing any security threats or emergencies that may arise.
(ii) Security services safeguard tourism assets such as hotels, resorts, historical sites, and tourist attractions from theft, vandalism, and other forms of damage.
(iii) The presence of visible security services instills confidence and trust among tourists, assuring them of their safety and creating a positive perception of the destination.
(iv) Security services play a crucial role in deterring and preventing crimes against tourists, including theft, assault, and scams, which can significantly impact the tourism industry.
(v) In times of crises or emergencies, such as natural disasters or terrorist threats, security services coordinate response efforts, evacuation procedures, and provide assistance to ensure the safety of tourists.
(vi) Security services conduct risk assessments and implement risk management strategies to identify and mitigate potential security threats to the tourism sector.
(vii) Effective security services contribute to the reputation and image of a destination as a safe and secure place to visit, attracting more tourists and supporting the growth of the tourism industry.

(i) Travel insurance provides coverage for medical expenses in case of illness or injury during the trip, including
(ii) Travel insurance protects tourists against unforeseen events that may lead to the cancellation or interruption of their trip.
(iii) Travel insurance offers coverage for lost, stolen, or damaged baggage and personal belongings during the trip.
(iv) Travel insurance provides compensation for additional expenses incurred due to travel delays.
(v) Travel insurance often includes 24 hours emergency assistance services.

(i) Social media marketing
(ii) Email marketing
(iii) Search engine optimization (SEO)
(iv) Online travel agencies (OTAs)


An art gallery is a physical space or venue dedicated to the exhibition and presentation of works of art.

(i) Sustainable Tourism Development: FTAN emphasizes the importance of sustainable tourism practices and responsible tourism development. It advocates for environmentally-friendly and socially-conscious approaches in tourism operations, aiming to preserve natural and cultural resources, promote community involvement, and ensure the long-term viability of the industry.

(ii) Tourism Promotion and Marketing: FTAN actively promotes Nigeria as a tourist destination both domestically and internationally. It undertakes marketing campaigns, participates in tourism fairs and exhibitions, and collaborates with relevant agencies to showcase the diverse attractions and cultural heritage of Nigeria.

(iii) Capacity Building and Training: FTAN plays a role in fostering professional development and capacity building within the Nigerian tourism industry. It organizes training programs, workshops, seminars, and conferences to enhance the skills, knowledge, and professionalism of tourism practitioners.

(iv) Advocacy and Policy Development: FTAN plays a crucial role in advocating for the interests of the Nigerian tourism industry. It actively engages with government bodies, policymakers, and relevant stakeholders to shape tourism policies, regulations, and strategies.

(i) Accommodation Services: These services involve providing comfortable and well-maintained rooms, excellent customer service, amenities such as dining facilities, housekeeping, concierge services, and ensuring a safe and pleasant stay for guests.

(ii) Food and Beverage Services: Service delivery in this sector includes quality cuisine, a variety of menu options, attentive and friendly staff, efficient service, clean and hygienic environments, and catering to dietary preferences or restrictions.

(iii) Tour and Activity Services: Service delivery in this area involves knowledgeable and friendly tour guides, well-organized itineraries, clear communication, adherence to safety regulations, and the provision of engaging and memorable experiences for tourists.

(iv) Transportation Services: Excellent service delivery in transportation involves ensuring timely departures and arrivals, maintaining safety standards, providing comfortable seating, offering efficient baggage handling, and delivering exceptional customer service.

(v) Customer Support and Information Services: This involves responsive and knowledgeable customer service representatives who can assist with inquiries, provide accurate and helpful information, handle complaints effectively, and offer guidance and support throughout the customer’s journey.

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